About the Shopping Strip Renewal Program

In 2011 we developed a Shopping Strip Renewal Policy, which aims to help businesses in local strip shopping centres thrive.

The Shopping Strip Renewal Program (SSRP) has come out of the policy, and is one of the ways we support smaller shopping strips in Moreland.

Current resources and opportunities

  • Toolkit for smaller shopping centres in Moreland

    Our Shopping Strip Renewal Program toolkit contains a host of useful resources for businesses in smaller shopping strips, including:

    • Health check
    • Ideas, tools and strategies
    • Measures of success
    • Useful links
    • Useful resources

    It aims to help businesses work with neighbours, community and partners to create great local places, with a unique look, renowned customer service, and a strong connection with the local area.

    The toolkit is available in English, Arabic, Chinese, Turkish, Urdu.

    Download the Shopping Strip Renewal Program toolkit. SSRP toolkit

  • Shopfront Improvement Program

    A shopfront is often a customer’s first interaction with a bricks and mortar business – either before or after an online experience.

    The Shopfront Improvement Program is an exciting, Council-funded program that aims to improve the visual presentation of shopfronts and the overall look and feel of shopping strips.

    We have engaged Pop Creative Collective, a team of shopfront and visual merchandising consultants, to assist participating businesses with designs and recommendations.

    The program involves:

    • One-on-one consultation with participating businesses to develop an achievable shopfront design that fits in with individual business budgets
    • New branding or identity for each participating business to use in their updated shopfronts and for future web and social media marketing of their business
    • A hands-on approach for an instant makeover, with some of the implementation costs subsidised through the program
    • Consistent quality of signage to be demonstrated through the participating businesses
    • Overall improvement throughout the shopping precinct if a high uptake of the program is achieved.

    Any current business trading in the Holmes/Nicholson/Moreland Road Shopping Precinct is eligible to take part. Franchise businesses are not eligible. Businesses participating in the Shopfront Improvement Program are required to contribute a fee of $200.

 

Find out more

To ask us about setting up a business association in your area, contact Business Moreland.

Hayley Rosenboom

Retail Facilitation Officer

Hayley supports retailers in Moreland by facilitating the growth, branding and customer awareness of shopping strips in Moreland. Hayley helps deliver training activities, programs and professional development opportunities.

Phone: 9240 2462
Email Hayley Rosenboom